Our Story: Saras Beads Jewellery

Inspired by the Mediterranean, Crafted with Soul

Saras Beads & Jewellery draws inspiration from the vibrant colours and timeless elegance of the Mediterranean Sea. Founded by Sarah, whose childhood in Beirut, Lebanon, deeply influences her designs, each piece reflects the beauty of nature and cultural heritage, crafted with passion and soul. Sarah's childhood in Beirut, Lebanon, and the vibrant colours of the Mediterranean served as a key inspiration for her initial bracelet designs, which form the heart of our story, Saras beads jewellery.

Our Journey

What started as a creative outlet during challenging times in 2020 has grown into a thriving UK-based brand. Beginning with handcrafted bracelets and necklaces, Saras Beads & Jewellery became a registered brand in the UK in 2021 and opened its first physical store in Harrow’s St. George's Shopping Centre in 2024. Early community support, especially from school stalls, fueled the brand’s expansion. The brand's first public appearances were at stalls in her children's schools, leading to positive community reception and expansion. This account of growth highlights the genuine connection Saras beads jewellery has with its customers.

Sarah Sabraoui, the founder of Saras Beads in London when she started the business in December 2020

From Beads to Bespoke: Our Evolution

The brand evolved from simple beadwork to an extensive jewellery collection of handmade beaded jewellery and accessories. Today, Saras Beads & Jewellery offers pieces designed for everyday elegance and special occasions, including bracelets, necklaces, keychains, bookmarks, and charm earrings, all crafted with care and creativity. Saras Beads & Jewellery was founded in the UK in December 2021 by Sarah as a way to cope with difficult times by creating unique, handmade beaded bracelets and necklaces, a claim to the brand’s authentic roots.

Handcrafted Excellence

Every piece is meticulously handcrafted using the highest quality materials to ensure durability and beauty. The collection features:

  • Sterling silver and gold plated jewellery that is hypoallergenic and tarnish-resistant

  • Rhodium plated items for added durability and luxury

  • Beaded bracelets and necklaces with semi precious stones and freshwater pearls

  • Handmade accessories like keychains and bookmarks

  • Nickel free charm earrings, suitable for sensitive skin

  • 18-Karat gold plated jewellery made from brass, real precious, and semi precious stones

  • Pure 925 sterling silver jewellery made of real zirconia stones

Our Signature Collections

Our collections blend Mediterranean tradition with modern style:

  • Copper Turquoise Series: Featuring genuine turquoise stones set often in sterling silver, these pieces symbolize good fortune, wisdom, and protection. Green copper turquoise variants offer a fresh, vibrant twist. Turquoise is also December’s birthstone, adding personal significance. Classic designs of copper turquoise earrings often feature a sterling silver setting. It is important to consider the quality of the materials when selecting copper turquoise earrings. Genuine turquoise stone is essential for ensuring the lasting beauty of copper turquoise earrings. Copper turquoise earrings make a perfect gift for a variety of occasions. Copper turquoise earrings come in an impressive array of designs and are believed to possess healing properties.

Meaningful Jewellery, Made With Intention

In this image, a beautifully arranged display showcases a variety of handmade beaded jewellery pieces, featuring gold plated jewellery, sterling silver, and semi precious stones. Each meticulously crafted piece tells a story of timeless elegance, perfect for everyday wear or special occasions, reflecting the passion behind Saras Beads jewellery.

Each piece tells a story, incorporating cultural elements like the evil eye charm rooted in Middle Eastern traditions. Our jewellery is designed not only for beauty but to carry meaning and intention, connecting wearers to heritage and personal journeys. Saras Beads & Jewellery incorporates cultural elements, like the evil eye charm, rooted in Lebanese and Middle Eastern traditions.

Quality Materials & Ethical Sourcing

We prioritize quality and sustainability by sourcing:

  • High-grade, hypoallergenic sterling silver with spiritual and healing properties

  • 18K gold plating for warm, radiant luxury

  • Semi precious stones such as turquoise, amethyst, moonstone, rose quartz, and jasper, known for their healing energies

  • Freshwater pearls and natural elements like lava stones and crystals

  • Carefully selected glass beads for brilliance and durability

  • Gemstones associated with chakras, believed to promote balance and positive energy

All pieces are nickel free to ensure comfort for sensitive skin, reflecting our commitment to ethical craftsmanship.

Spiritual & Healing Benefits

An elegant display of handmade beaded jewellery featuring gold plated and sterling silver pieces, adorned with semi precious stones and silver charms. This jewellery collection from Saras Beads showcases timeless elegance and spiritual healing benefits, meticulously crafted for those with sensitive skin, making it a perfect gift for any occasion.

Our jewellery goes beyond aesthetics. Sterling silver is valued for protection and energy balancing, while gemstones carry unique healing properties. Customers often regard their pieces as lucky charms or daily reminders of inner strength.

Unique Designs for Every Spirit

Whether you prefer subtle minimalism or bold statements, Saras Beads & Jewellery offers versatile styles that suit every individual. Our pieces are designed for those who value quality, storytelling, and conscious consumption, perfect for personal wear or thoughtful gifts.

The Saras Experience: Customer-Centric Excellence

We are dedicated to providing an exceptional shopping experience with:

  • Handmade quality assurance and a commitment to customer satisfaction

  • Fast worldwide shipping and free UK delivery on orders over £35

  • Flexible payment options and hassle-free returns with full refunds

  • In-person consultations at our Harrow store

  • Bespoke design services tailored to your needs

Connect With Our Saras Family

Stay connected and inspired through:

Join our community for styling tips, behind-the-scenes stories, and exclusive previews.

Customer Love

The Saras Experience: Customer-Centric Excellence

Our customers praise the quality, beauty, and uniqueness of our jewellery:

  • "Highly recommended! Stunning pieces that last beautifully." – Duda, London

  • "Amazing communication and beautiful necklaces." – Omed, London

  • "Top-notch quality; I always get compliments." – Yara, London

  • "Great seller with excellent customer service." – Kartik, London

  • "A gem of a jewellery shop with artful collections." – Enas, London

Discover Your Perfect Piece

Explore our collections to find jewellery that resonates with your story. Every purchase supports skilled artisans and promotes accessible, meaningful beauty.

Shop Our Collections

Ready to Begin Your Journey?

Visit sarasbeads.co.uk to discover handcrafted jewellery that speaks to your soul. Enjoy free UK shipping on orders over £35 and experience timeless elegance crafted with care and intention.


At Saras Beads & Jewellery, every piece is more than jewellery—it’s a connection to tradition, nature, and your personal story.

Frequently Asked Questions (FAQs)

What is the story behind Saras Beads Jewellery?

Saras Beads Jewellery was founded by Sarah in 2021 as a creative outlet during challenging times. Inspired by her childhood in Beirut, Lebanon, and the vibrant colours of the Mediterranean, Sarah crafts each piece with passion and soul. The brand quickly grew from handmade beaded bracelets and necklaces to a full jewellery collection, including gold plated jewellery, sterling silver pieces, and unique accessories.

What types of jewellery does Saras Beads Jewellery offer?

The collection at Saras Beads Jewellery includes a wide range of meticulously crafted items such as handmade beaded jewellery featuring semi precious stones, lava stones, crystals, pearls, and silver charms. They also offer 18-Karat gold plated jewellery made from brass with real precious and semi precious stones, as well as pure 925 sterling silver jewellery that is rhodium plated and nickel free, perfect for sensitive skin.

Where can I buy Saras Beads Jewellery?

Saras Beads Jewellery has a physical store located in St. George's Shopping Centre in Harrow, UK, opened in 2022. Customers can also shop online through their official website, which offers worldwide shipping and free UK delivery on orders over £35.

Are Saras Beads Jewellery pieces hypoallergenic?

Yes, all Saras Beads Jewellery pieces are made from the highest quality materials and are nickel free, making them hypoallergenic and suitable for sensitive skin. This commitment ensures comfort and durability without compromising on style or elegance.

How does Saras Beads Jewellery ensure quality and craftsmanship?

Each piece is meticulously handcrafted by skilled artisans using carefully sourced materials such as sterling silver, 18K gold plating, and genuine semi precious stones. The brand emphasizes durability, timeless elegance, and ethical sourcing to provide jewellery that lasts and carries meaning.

Can I customize or request bespoke jewellery at Saras Beads?

Yes, Saras Beads Jewellery offers bespoke design services tailored to individual preferences. Customers can consult in person at the Harrow store or contact the brand online to create personalized pieces that reflect their unique style and story.

What makes Saras Beads Jewellery unique?

Saras Beads Jewellery stands out through its blend of Mediterranean inspiration, cultural heritage, and meaningful designs. Every piece tells a story, often incorporating symbolic elements like the evil eye charm. The brand’s focus on handmade quality, ethical sourcing, and customer satisfaction makes it a happy place for jewellery lovers seeking both beauty and intention.

How can I stay updated with Saras Beads Jewellery news and collections?

You can follow Saras Beads Jewellery on social media platforms such as Facebook, Instagram (@saras_beads_), and TikTok (@saras_beads). Additionally, subscribing to their newsletter on the website keeps you informed about new collections, special offers, and styling tips.

What is the return policy for Saras Beads Jewellery?

Please check our return policy on our website. It all depends on the product your purchase, some items might not be eligible for return due to hygiene reasons. Please get in touch to know more.

How do I care for my Saras Beads Jewellery?

To maintain the beauty and durability of your jewellery, it is recommended to avoid exposure to harsh chemicals, store pieces separately to prevent scratches, and clean them gently with a soft cloth. The high-quality materials used ensure longevity with proper care.

DECEMBER 2021

Finding My Passion in Tough Times

Saras Beads & Jewellery began as a hobby to capture happy moments through handmade bracelets and necklaces. Each piece is crafted with love, turning challenging times into beautiful creations that bring joy and positivity to others.

Our Story in Few Milestones

SARAH'S INSPIRATION

Sarah was born and lived her childhood in Beirut, Lebanon. She founded Saras Beads and Jewellery. She started the business by making unique bracelets inspired by the colours of the Mediterranean Sea.

COMMUNITY SHOWCASE

Our first stall was at Lycée International de Londres Winston Churchill and St. Nicholas Primary School, which later became Buxlow Primary School. These were the schools of our children, and we were able to showcase our products to both communities.

The success of those events motivated us to participate in other community events in Harrow, Wembley, and Edgeware.

EXPANDING MARKET REACH

Building on that, we started trading at Windsor, Burnt Oak, Watford, Gravesend, Headstone, Richmond, Romsey, Oxford, Bicester, Reading, Newbury, Southampton, Coventry, Enfield, the London Stock Exchange, the London Designer Outlet, Westfield Stratford, Westfield White City, Kensington, Fulham, Acton, and Islington.

STORE OPENING SUCCESS

We finally opened our first store at St. George’s Shopping Centre in Harrow.

It was all a combination of Sarah's persistence and consistency and the support of her family, Khalil, Yusuf, Mohamad, and Karim.

The journey started with beads and charms and evolved to include bespoke Sterling Silver and Handmade Gold Plated Jewellery with semi-precious stones.

CUSTOMER APPRECIATION JOURNEY

Saras Beads and Jewellery is a registered brand in the UK. It took the first step toward becoming an established brand, and there is much more exciting news to come.

All this wouldn’t have happened without the positive feedback, encouragement, and liking of our customers. They are the backbone of our success.